In order to intercept the change in consumers habits, our company has started to modify the production paradigms and the management of the supply chain in order to introduce an approach to sustainability that takes into account both the ecological aspect and social equity. We are convinced that sustainability, in addition to the socio-economic impact, is also important for the value of the brand; in this sense we activate actions over time to guarantee credibility, following a People-Planet-Profit approach aimed at respecting the environment, controlling our value chain and the supply network.